Retail is in a state of flux as it adjusts to the introduction of new technologies, new products and new audiences. Australian retailers need only to look to Asia’s biggest cities to see where our own market is heading.
Realising this, our client asked us to show them all we know about a part of the world that is set to define the 21st century. We started with an in-depth analysis of their Australian property and audiences, identifying the types of experiences and destinations that would benefit their approach to development, before building a bespoke itinerary that traversed four of the continent’s great retail destinations: Tokyo, Shanghai, Hong Kong and Bangkok. Our personal experience and on-the-ground contacts in each city guided our preliminary research and itinerary creation, while local fixers helped us avoid logistical hiccups along the way.
From the luxury malls of Ginza to the community-focused retail of Bangkok, we illuminated the retail trends that are poised to emerge in our own market, and helped our client understand the audiences that are becoming increasingly important at home.
If you want to organise a tailored Study Tour for your team please contact Georgie Reed at firstname.lastname@example.org
“When you close your eyes and think of Tokyo, it is Shibuya that you picture. A must-see for any first time visitor, Shibuya crossing is the busiest pedestrian crossing in the world, with up to 3,000 people per cycle moving between the train station and what is the city’s primary shopping and entertainment district.”
Asian Study Tour Itinerary